Hg Soho represents the first UK chapter for Honest Greens, the European fast-casual restaurant concept known for bright, seasonal food prepared from scratch. The venue opened in December 2025 at 21 St Anne’s Court in Soho, offering all-day dining that spans breakfast, lunch, sweet bites and dinner with an emphasis on fresh ingredients and plant-forward plates. In the UK, it trades as Hg, while elsewhere it is known as Honest Greens.
A new fast-casual choice in Soho
The Soho outpost adds to the area’s mix of casual dining options without positioning itself as a purely vegetarian restaurant. Instead, it blends vegetable-led dishes with protein options, offering flexibility for a range of diets including vegetarian, plant-based and gluten-free. Dishes are built around garden bowls and market plates, where fresh seasonal ingredients take centre stage alongside heartier choices.
Menus that stretch across the day
Hg Soho’s all-day format brings together multiple eating occasions under one roof. Early in the day, the space functions much like a coffee shop, serving speciality coffee and lighter morning items such as artisanal sourdough toasts from Dusty Knuckle and breakfast bowls. As the day progresses, menus shift toward more substantial lunch and dinner builds that centre on grains, vegetables and sauces prepared on site.
Plant-forward options and seasonal focus
While the restaurant is not dedicated solely to vegetarian food, many of its offerings foreground vegetables and plant ingredients. Garden bowls filled with greens and colourful combinations appear alongside market plates that diners can customise with extra sides or proteins. This approach reflects a broader appetite in London for meals that feel both balanced and satisfying without being heavy.
How Hg Soho fits into London’s eating Scene
Soho has long been a hub for varied dining formats, from established vegetarian restaurants to bustling cafés and lunch spots. Hg Soho sits within this landscape as an accessible fast-casual option where healthy breakfasts, colourful salads and midday meals can coexist with coffee culture and informal lunch breaks. Its arrival coincides with a continuing interest in balanced, fresh food that works for different meals and moments of the day.
